gtm-templates

In the post I give step-by-step instructions on how to use a custom template which helps you to generate _gl parameters for GA4 cross domain set up. [Read More]

Tips and tricks for the GTM Templates testing, I’ll show code samples for most often used GTM API: dataLayer, Cookies, Consent, SHA256, localStorage and even Firestore. [Read More]

The second part of the tutorial. Firestore and Server-Side GTM integration. Firestore Server Client and Firestore Server Tag set up. [Read More]

Create any conversion or audience based on user history, with a little help of Server-Side GTM and Google Firestore. Set up Firestore Web Tag and two test conversions - more than 3 purchases and the previous purchase was made more than a month ago. [Read More]

The Firestore Web Tag template allows you to create a list of the rules on how to change the user property. [Read More]

Firestore Server Tag gets rules from event generated by Firestore Server Client, use Firestore.runTransaction GTM API to read and update user state from Firestore. [Read More]

The Firestore Server Client template receives requests from Firestore Web Tag [Read More]

The Custom Variable Template to get the amount of full days, hours, etc. between the first and the second date or current moment. [Read More]

In this post I'll show an example how to mock sendHttpRequest and return Promise with fake data and fake status. [Read More]

In this post I'll show how to make a few API calls using Server GTM Promise API after that generate new event by runContainer API. And at the end pass changed params to Google Ads Remarketing. Viva la Server GTM! [Read More]